We're going to be answering one of the most asked questions . What's the deal with raw ?
modern digital cameras record picture information in the standard jpeg format. And there's a lot of advantages that come along with those standards jpeg images can be read by any computer phone or tablet. It's easy to share a JPEG over text email or social media, but shooting your photos and raw can open up an incredible amount of possibility in your post-production workflow .
RAW is essentially an uncompressed file recorded directly off of your camera's Imaging sensor raw files are proprietary to your cameras, make and model and because they're uncompressed. The files can be many many times larger than jpeg or even Tiff files. So why take on all that extra data? Why shoot uncompressed
1- Starting with the highest possible quality image file can yield the highest possible quality edit
2- All of that extra data makes it much easier to adjust your exposure by many stuffs. You can recover highlights open up Shadow detail and more precisely customize your white balance.
3- Sharpening unsharped inning and noise reduction can go much further in your raw workflow
4- It's easier smoothing artifacting and banding and raw post-production
5- Future proofing your files photo Aesthetics and editing techniques are constantly changing by shooting uncompressed you're able to take what's old and make it new again.
So those are some of the benefits to a raw workflow but keep in mind raw file sizes. Quite large. That's definitely something to consider when choosing your memory cards for storage solution for more on Raw photography and all things Imaging visit Brainstein. See you next time.
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